Having a personalized notebook appeals to people of all ages. Developing a website that people of all ages can use to design a notebook was the challenge. Through comprehensive audience research and a number of iterations, we made sure there was something for everyone.
The success of this project depends on its appeal to a large audience, so we started with a large number of templates. From a business notebook to a cheerful notebook, there is a template for everyone to start with.
From putting your name on the notebook to pictures of family and friends inside it, we prioritized customization. We also included additional layers of customization, including options like choosing between black, silver or white ring binders and checkered, striped or blank paper.